Descriptive Data Analysis
Descriptive data analysis can help your organization understand the patterns, messages, or trends in your data, such as the average or the amount of variability in your data. It can also include data visualization techniques, which will allow you to look at your data in a graphical format.
The objectives of descriptive data analysis are to:
- Develop hypotheses about the causes of the observed patterns, messages, or trends in your data
- Support the selection of appropriate statistical tools and techniques for your data
- Provide a basis for further data collection
This is accomplished by using your data to create:
- Contingency Tables that illustrates the quantitative relationship between two variables
- Scatterplots that demonstrates the correlation between two variables
These graphical illustrations of your data can also be quantified by computing the corresponding statistic.